Senior Director - Entertainment, Digital Agency Partnerships

Job Summary We are looking for a seasoned Senior Director to lead and strengthen our relationships with a leading media agency for West region. This role sits at the intersection of branding, performance marketing, and ad tech, and requires a strategic leader who can drive revenue through deep agency partnerships, innovative solutions, and strong digital market understanding. ​About the team JioStar's Entertainment Ads Agency Partnerships team connects India's largest media agencies / marketers to hundreds of millions of consumers across the country's most-watched premium entertainment streaming properties. We sit at the intersection of content, culture, and commerce — responsible for building the revenue engine that turns audience scale into measurable business outcomes for brands and agencies alike. Our mandate spans the full agency ecosystem: from national trading conversations to bespoke content-led brand integrations. We operate with the urgency of a challenger and the credibility of a market leader. If you understand what it takes to move large budgets and build enduring agency partnerships in a rapidly evolving media landscape, this is your seat at the table. Key Responsibilities Agency Relationship Management Own and manage relationships with predominantly one large global agency network. Build and maintain strong connections with senior stakeholders, central trading teams, and key decision-makers Act as the primary point of contact for strategic discussions and partnership growth Revenue & Deal Structuring Lead negotiations and closure of annual incentive deals and trading agreements Drive revenue growth through both branding and performance-led solutions Identify upsell and cross-sell opportunities across agency portfolios Strategic Advisory Provide consultative support to agencies on digital strategy, media planning, and campaign optimization Position the organization as a preferred partner through thought leadership and insights Product & Content Evangelization Educate agencies on content offerings, ad formats, and platform capabilities Drive adoption of new ad properties, innovations, and emerging solutions in the ad tech ecosystem Market Intelligence Stay updated on industry trends, competitive landscape, and evolving agency dynamics Bring actionable insights to internal teams to refine go-to-market strategies Cross-functional Collaboration Work closely with sales, product, marketing, and ad operations teams to deliver integrated solutions Ensure seamless execution of campaigns and partnerships Skills & Attributes for Success Deep understanding of the agency ecosystem, including how national trading, investment, and planning decisions are structured and influenced at the group level. Demonstrated ability to structure and close complex, multi-crore commercial deals, including volume partnerships, strategic integrations, and bespoke commercial constructs, beyond relationship management.