Social Media Campaign Manager

SOCIAL MEDIA CAMPAIGN, MANAGER JOB DESCRIPTION The Social Media Campaign, Manager will support the planning and execution of global social media programs for the firm’s ETF and broader investment capabilities, working across regions with a focus on APAC and EMEA priorities. This role sits within the Content & Communications team and partners closely with the Head of Social Media, regional marketing leads, and cross-functional stakeholders. This is an Individual contributor role requires strong project management, campaign execution, and an understanding of operating within a regulated financial services environment. The ideal candidate brings hands-on experience in social media marketing, analytics, and campaign execution, with an ability to navigate multi-market requirements, including regional nuances, compliance considerations, and evolving platform strategies. RESPONSIBILITIES Campaign Strategy and Execution Own end-to-end delivery of social media campaigns across global and regional priorities, from planning and content strategy through execution, optimization, and performance reporting.  Coordinate campaign workflows using project management tools (e.g., Workfront), ensuring visibility across stakeholders and timely delivery Lead cross-functional collaboration with regional marketing teams, driving campaign localization while ensuring alignment with global objectives and measurable business outcomes Content Management Support development and submission of social content, ensuring alignment with brand voice, messaging, and platform best practices Manage publishing and deployment of campaigns across platforms (LinkedIn, Meta, YouTube, Line), ensuring accuracy and timeliness Contribute to platform-specific execution strategies, including support for both organic and paid social initiatives Develop and manage design briefs, partnering with creative teams to deliver high-quality visual assets Ensure content outputs are aligned to campaign strategy, platform formats, and audience needs Compliance and Governance Manage compliance submission processes, ensuring all content adheres to regulatory and internal standards across regions Work closely with compliance and legal teams to support timely approvals and maintain documentation where required Ensure adherence to platform, regulatory, and internal governance requirements across market Develop and maintain campaign performance reports (weekly, monthly, quarterly), aligned with stakeholder needs Support dashboard creation and tracking of key metrics (engagement, reach, CTR, etc.) Identify trends and surface insights to support ongoing optimization of campaigns and processes Serve as a subject matter expert on social media best practices, providing strategic guidance to internal stakeholders across markets. Requirements Bachelor’s degree in Marketing, Communications, or related field